What’s in a Name?

Last week I wrote about the company we’re starting. There was a bit missing from the announcement, though: the name.

“There are only two hard things in Computer Science: cache invalidation and naming things.”

Phil Karlton

When we were setting this company up, we were told that a configuration like ours – four people starting a software development shop – is not typical for a startup.

When we announced our plans, pretty much everyone told us, that with a group like this, we are set up for success. That is to say, we’re not average software developers.

Paul Graham talks a lot about startups. He has this to say:

“If you do everything the way the average startup does it, you should expect average performance. The problem here is, average performance means that you’ll go out of business. The survival rate for startups is way less than fifty percent. So if you’re running a startup, you had better be doing something odd. If not, you’re in trouble.

Startups shouldn’t be like typical companies. As Jouni alluded in a blog comment, we want that to be reflected in the name as well. We’re willing to seem atypical, unusual. A bit offbeat.

Introducing: Offbeat Solutions.

We’ve put together the best team we could imagine, and we most definitely march to our own beat.

“We are dreamers, shapers, singers, and makers. We study the mysteries of laser and circuit, crystal and scanner, holographic demons and invocation of equations. These are the tools we employ, and we know many things.”

— Technomage Elric, in Babylon 5 episode “The Geometry of Shadows”

Any time you need an experienced team of highly skilled software professionals, contact us. Offbeat Solutions is happy to rise to the challenge.

Leave a Reply

Your email address will not be published. Required fields are marked *